Realities
#1
Groups and DSO's thrive only to the extent that their dentists are happy and successful.
#2
To have happy and successful careers, dentists must master elite-level communication skills.
#3
Therefore, it's incumbent on
groups and DSO's to provide exceptional, comprehensive communication training.
Precision Dental
Communication
Precision is as crucial to successful communication as it is in clinical treatment. In every situation, dentists must know their specific communication goals and know exactly how to reach them.
1
Elite-level Case Acceptance
The three non-negotiable requirements for case acceptance.
2
All-purpose Hacks
How to make communication precise and effective in every situation.
3
The Perfect First Meeting
Creating connection and coming to understand the patient the first time you meet him. That's what makes everything work.
4
The Perfect Treatment Presentation
Instilling such deep understanding that most patients enthusiastically accept your recommendations.
5
Talking About Money
Taking the stress out of financial discussions and increasing case acceptance.
6
The "Insurance" Myth
Eliminating the obstacle of the "insurance maximum."
7
Inviting Referrals & Reviews
Becoming comfortable with asking for the referrals and reviews that are so critical for success.
8
Staying Out
of Trouble
"Informed consent on steroids." Learning how to avoid the stresses and problems created by upset patients.
9
Getting Out
of Trouble
Learning the Strategy of the Two Sorry's for defusing potentially destructive situations.
10
The Art of
Saying No
Providing ways of doing the right thing without getting patients upset.
Impacts of Precision Dental Communication
Referrals
The key to practice growth.
Dentists who've mastered precision dental communication skills don't have to rely on advertising to bring in new patients because they know exactly how to ask patients for referrals. These patients are predisposed to accept treatment recommendations before they walk in the door and are unlikely ever to leave the practice.
Patient Loyalty
Bonding patients to their dentist.
Patient "satisfaction" isn't enough. Dentists who are proficient in precision dental communication consistently create connection and trust. They discover the patients' perspectives and needs, and their patients feel understood and supported. Patients come to see their dentists as trusted friends, not nice "tooth-fixers."
Dentist Retention
Happy dentists don't leave.
High dentist attrition and its related costs are directly proportional to the percentage of dentists who don't have the careers they expected. The greatest determinant of career dissatisfaction is a deficiency in elite-level communication skills. Mediocre communicators have mediocre incomes and don't enjoy their work. Mastering precision communication skills is a career changer.
​Case Acceptance
Demystifying case acceptance.
When patients love their dentists, have a crystal-clear understanding of their situation, and have had all obstacles removed, they'll accept recommendations to the greatest extent their finances allow. This requires precision communication skills.
Astera® Communications is Uniquely Positioned to Help Groups and DSO's.
Astera® Communications founder and president, Dr. Michael Slesnick has taught radically effective communication to hundreds of dentists and dental students.
He practiced for many years and was an assistant clinical professor at Boston University where he developed BU’s first communication training curriculum. He's also the author of Targets and Hacks for Dentists/ Quickstart Guide To Precision Dental Communication.
​
As the former president of a multi-office group practice, he struggled with many of the same problems you do. He knows exactly how to correct the deficiencies that create those problems.
Francis Guerra, DMD
Franklin, MA
I consider myself personable and friendly, but when I opened my new office, I realized that I had to improve my relationships with patients to build my practice. I also struggled with using words in a way that eliminated confusion and eased anxiety. At that time, I was uncomfortable asking for reviews and didn't know why patients who liked me didn't automatically write reviews. Mike Slesnick helped me completely change the way I approach my patient interactions. He gave me a step-by-step blueprint for building these relationships and communicating clearly. I learned that emotions drive case acceptance. He helped me to provide alternative and detailed ways to present treatment to patients in a way that creates complete understanding and prioritizes their needs. I've always felt that I had great interactions with my patients when I'd meet them for their examinations, but Mike provided me with a structure that allows these appointments to be more purposeful and helps build trust. He does an amazing job summarizing lessons and gives plenty of examples. Working with Mike gave me the confidence to make each interaction impactful and meaningful. Since taking his training, my Google reviews, treatment plan acceptance, and relationships with patients have all improved. I feel empowered; each day, I aim to improve and master precision communication with my patients.
Randy Schumacher
Director, Learning and Development
42 North Dental
Dr. Slesnick is able to give motivated and coachable dentists elite-level skills that would normally be acquired over an entire career as a dentist. He's an exceptional teacher and his state-of-the-art training program will accelerate the profitability, productivity, and patient satisfaction scores of any dentist who is willing to improve. I have been most impressed with the body of work that he's used to build his Elite-level Case Acceptance Training Program. He has a deep understanding of patients' and dentists' wants and needs and uses sound psychological communication principles to build trust, personal credibility, and rapport with patients. He recognizes that unless dentists have superb communication skills, they won't be happy or effective.
Patrick Mangan, DDS
Braintree, MA
I struggled to motivate patients to take care of their dental problems. The most frustrating part was that the problems were there, but patients wouldn't schedule treatment. This happened over and over, and I had no idea what to do about it. Working with Mike Slesnick helped me better understand what patients think and what they really want. Precision communication is an art and science, and Mike explains it so clearly that patient interactions become effective and enjoyable. Mike's help was worth its weight in gold. I strongly suggest that you learn the pearls that he has to offer. 100% worth every minute.
DSO/Group Management
Contact
Thank you for connecting! Please let me know when you’d like to meet or what questions I can answer for you.
Alternatively, feel free to email me directly at michael@asteracommunications.com or call me on my personal cell, 413-695-3172. Thanks, Mike Slesnick
© 2024 by Astera Dental Communication, LLC.